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Doing commercial electrical contracting at the service end the industry has a distinct set of advantages and disadvantages. The first optical facing you of course is the same obstacle facing any business . Getting enough customers is always a primary problem in any business. Finding and retaining customers is usually the number one goal of most businesses, unfortunately so . It seems to me that the primary goal of being in business should be to offer a service to community or products your community try and do that with your whole heart while enjoying it. Unfortunately while many people set out to do electrical contracting commercially they inevitably end up in a spider's web of marketers and or marketing campaigns . They soon find out the cost of marketing their commercial electrical contracting company deeply cut into their ability to make a profit. The cost of advertising company on the radio or in the Yellow Pages can be absolutely devastating to the average business owner . Many people wonder why it costs so much to perform a simple service like electrician come into your house . The answer is marketing , it cost so much money for those people to actually get found by using the consumer that they have to pass that cost along to you . Like it or not that is the nature of the beast . No consumer wants to hear about the various costs associated with their hundred dollars service fee for an electrician , it just simply seems like a lot of money to some people . Well after all the things add up that it takes to get the electrician electrical contractor to your door $100 is absolutely more than reasonable . If you think about it and you have a mechanic work on your car to him . He may spend two or three days working on , first trying one option that another and yet another . Then finally after buying for Parts and installing them that were not necessary defines the problem and you are charged and asked to come and pick up your vehicle . For commercial service work many times the operation of the building is much more important than an automobile . 25 to 50 to 500 people may be waiting on the certain piece of machinery or electrical component that is down . Electrician comes out of the commercial facility really everything within that is necessary to facilitate the completion of the repair . As you can see the services rendered by the mechanic and the services rendered by the electrician are starkly contrasted . Yet somehow people don't equate the value many times of bringing the entire shop to the problem .